astroturfing

n. 【商标】(用绿色尼龙等材料制成铺设运动场等的)人造草皮,阿斯特罗草皮[参较 Grasstex, Har-Tru, Tartan Turf]

释义与例句

n.
  1. 1.

    The disguising of an orchestrated campaign as a "grass-roots" event, i.e., a spontaneous upwelling of public opinion.

    假草根运动

    伪草根

    不可数 商务

词源

From AstroTurf (“a synthetic substitute for grass”), a play on grass roots, as in “fake grass roots”. Attributed to U.S. Senator Lloyd Bentsen in an unidentified 1985 public statement: "[A] fellow from Texas can tell the difference between grassroots and Astroturf."

来源:wiktionary